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exchangesAKA "SSPs", exchanges allow publishers to auction their inventory to the highest bidders.

Duration Media on their new business, Curation Media.
vendor interview

Duration Media on their new business, Curation Media.

Apr 27, 2025
Questions about a Google Break-Up
newsletter

Questions about a Google Break-Up

Winning in court was the easy part

Ari Paparo
Ari Paparo
Apr 21, 2025
TripleLift’s New CEO on Creative Innovation, Retail Media, and the Future of CTV
Free content

TripleLift’s New CEO on Creative Innovation, Retail Media, and the Future of CTV

Apr 20, 2025
Spotify Joins the Logged-in Internet
Free content

Spotify Joins the Logged-in Internet

Revisiting my framework for the "open web" in light of the company's latest products

Ari Paparo
Ari Paparo
Apr 7, 2025
Unlocking Incremental Revenue Through Curation
Free content

Unlocking Incremental Revenue Through Curation

Feb 12, 2025
Symitri: TrustX is reborn with clean room technology from Akamai
vendor interview

Symitri: TrustX is reborn with clean room technology from Akamai

Paid
Feb 12, 2025
OpenX invests in curation and CTV
vendor interview

OpenX invests in curation and CTV

Paid
Feb 12, 2025
PubMatic: A focus on new products and capabilities
vendor interview

PubMatic: A focus on new products and capabilities

Paid
Feb 12, 2025
How Sharethrough’s exchange supports a mix of native, video and display formats
vendor interview

How Sharethrough’s exchange supports a mix of native, video and display formats

Paid
Feb 12, 2025
Magnite - Revenue and workflow tools for CTV’s supply side
vendor interview

Magnite - Revenue and workflow tools for CTV’s supply side

Paid
Feb 12, 2025
TripleLift - An SSP supporting video, CTV and native formats
vendor interview

TripleLift - An SSP supporting video, CTV and native formats

Feb 12, 2025
Sovrn gives an update on its 4 ad products for indie publishers
vendor interview

Sovrn gives an update on its 4 ad products for indie publishers

Paid
Feb 12, 2025
Explained: Index Exchange’s new Marketplaces product
vendor interview

Explained: Index Exchange’s new Marketplaces product

Feb 12, 2025
Spotify builds a $2 billion audio ads juggernaut through technology and targeting
Free content

Spotify builds a $2 billion audio ads juggernaut through technology and targeting

Feb 12, 2025
So you want to build an SSP?
newsletter

So you want to build an SSP?

Ari Paparo
Ari Paparo
Dec 9, 2024
Auction trends from BidSwitch
newsletter

Auction trends from BidSwitch

Ari Paparo
Ari Paparo
Nov 18, 2024
Don’t make me come back there (curation update)
newsletter

Don’t make me come back there (curation update)

Ari Paparo
Ari Paparo
Oct 21, 2024
A Colossal Mess
newsletter

A Colossal Mess

Ari Paparo
Ari Paparo
May 20, 2024

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