- Marketecture
- Posts
- Teads’ journey from ‘outstream’ video pioneer to SSP with buying tools baked in
Teads’ journey from ‘outstream’ video pioneer to SSP with buying tools baked in
Publishers use Teads to create new ad slots for video ad creative, generating incremental inventory and revenue opportunities. In this conversation with Mike Shields, co-CEO Jeremy Arditi discusses how the product has evolved from its early days by adding new inventory management features for sellers, tools for the buy-side, and contextual data integrations. Recorded: January 2023
Video is only available to subscribers
Become an insider, with MarketectureTV premium access
Paying subscribers get access to this post and hundreds of other in-depth interviews and transcripts with leading advertising executives. Plus discounts on live events, and more.
Already a paying subscriber? Sign In.
Marketecture membership gets you:
- • Hundreds of CEO interviews of ad tech and marketing executives
- • Downloadble transcripts
- • Discounts to live events