Semasio: Using non-cookie and contextual data in regulated industries

In an interview with Marketecture, Jeff Ragovin, CEO of Semasio, discusses the company's evolution and rebranding from Fyllo to Semasio. He highlights Semasio's global presence and its work with data modeling and distribution for programmatic advertising. The company leverages semantic AI technology to offer precise contextual advertising and audience targeting, even in highly regulated industries. Semasio integrates multiple ID systems and supports a wide range of languages and regions, providing rapid data processing and flexibility for its clients. Ragovin also touches on the company’s ability to deliver targeted ads based on both user behavior and contextual relevance, emphasizing their robust and adaptable platform. Recorded May, 2024

Video is only available to subscribers

Become an insider, with MarketectureTV premium access