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MiQ - A global programmatic media partner doing $600M+ in revenue

MiQ offers ad trading, data science, and other support to clients — often other agencies — in need of programmatic expertise. The company is global, with 1,200 employees in 30 cities supporting approximately 2,500 advertisers. In this Marketecture interview, Co-founder and CEO Gurman Hundal walk Ari Paparo through all of MiQ’s offerings — including its performance, branding, and CTV businesses. Includes detailed use cases. Recorded: May 2023

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