LiSA - A live commerce platform for retailers and publishers

Customers use LiSA to create live and social commerce experiences. These events are embedded on a subdomain of a retailer, publisher, or brand’s website and integrate with commerce platforms such as Salesforce, Magento, and Shopify. Less tech-savvy clients can choose a “no code” instance that is hosted by LiSA or can provide an enhanced shopper experience through product and inventory APIs. In this interview, CEO and co-founder Sophie Freres walks through the platform, its features, and customer use cases with Marketecture’s Jeremy Kagan. The full-length version includes a demo. Recorded: August 2022

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